Wednesday, August 22, 2007

The High Performance Entrepreneur

my close friend deepak birthday i brought one book for him because he is crazy about reading
books, but i don't know that my choice is as much good. deepak read that book with in two days
really amazing book, after few month i read that book and i highly admire by this book , then me and my friend thought write review of this book and deepak done almost everything and also publish this article to his company paper and response was amazing
and try to summarize book in below section :--

George Bernard Shaw once said, "The golden rule is that there are no golden rules". But “The High Performance Entrepreneur: golden rules for success in today’s world” has really given some golden rules for all the new entrepreneurs. Subroto Bagchi, co-founder and CEO of MindTree Consulting, draws upon his own highly successful experience to offer guidance from conceiving the “Idea to the IPO level” in the book.

This includes how to decide when one is ready to launch an enterprise, selecting and keeping a team. It also define the values and objectives of the company and writing the business plan to choose the right investors, managing adversity and building the brand.

Starting an enterprise is like having a baby. It is very difficult task, full of discomforts and sacrifices. The very first chapter is all about to access yourself whether you are ready to launch a brand new organization or not, and provides a checklist for the same. The first step needed is to be an entrepreneur is the ability to make personal needs and comforts subservient to the larger organizational goals. The chapter also includes a lot of wrong reasons to start a company people think about. There must be a family of great ideas or product not a single product or idea is sufficient reason to start a new venture.

He writes in his book characteristics of people who become entrepreneurs and first and most important thing is Self-confidence. His own words “'You cannot show me a person who does not believe in herself and yet is a successful entrepreneur” another good thing that he said “If you don't love to make money, do not start a business.”

The examples of Siddartha of Cafe Coffee Day, Gopinath of Air Deccan and Kiran Majumdar of Biocon tell how they look at into the future and started great ventures. The third chapter named "Sensing the right Opportunity" is all about the examples of some success stories like above.The chapter on selecting right team for a start up says that the team-members must be able to pull themselves and others, have multitasking capability, shared vision, personal integrity with transparency, resilience and also sense of humor.There is an excellent chapter on the subject of “DNA, Mission, Vision, and Values,” From deciding DNA of the organization to writing mission statement and from vision to values, every thing is explained greatly in this chapter of the book.
After thinking through the DNA, mission, vision and values, the organization needs to think about its differentiation strategy, which is addressed in chapter number six. In today's world, capital or technology does not deliver the differentiation, it comes from the sustained management thought and practice. This is explained by the writer in very simple words with some very good examples. It is not an option, it is survival issue, the writer believes.The chapter “Getting Good People and Keeping them” describes almost all things about working for a startup company and given nine nice points. In a startup organization employees have to deal with various risks until the company stabilizes and sharing rewards after that, they need to contribute towards the energy (resources of organization), not depend on it while working unsupervised and with teamwork in a low resource work environment.

The chapter “Building Process Focused Organization” gives insight for the need and importance of the process and its relation with the quality. There is very good example of a Japanese monk about the quality.“To be successful in business you should love two things: selling and money.” This, I feel, is the most powerful - yet simple - statement made in the book.

All the chapters are very balanced and have less words then some one can expects from a book on entrepreneurship. I was amazed by the simple and interesting language used in all the eighteen chapters of the book. There is no need to refer dictionary for finding the meanings of difficult words while you are reading this book. Some of the topics that were published in the book are known to the people, but this book made them understand by the impressive style of writing the things. Good read for all of us!!

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